Saltlux Japan Branch Office Opened to Penetrate Asian Market.

Saltlux Inc. a Search 2.0 and Semantic technology specialized company announced yesterday that the Japan Branch Office was opened to effectively penetrate into the Japanese market and further Asian market based on this Japan Branch office.
Some of the global companies headquartered in Japan such as NTT, Hitachi, Toshiba, Fujitsu and others have paid interest and proposed collaboration for some Japanese projects based on the advanced technology from the Saltlux’s [IN2] brand useful to those projects. Saltlux has already exchanged MOU with Ubitech, a ubiquitous based intellectual information recommendation service development company, for the cooperative works in the fields of ‘Information Analysis utilizing Search and Text Mining', and ‘Context Awareness utilizing Semantic Technology’. Saltlux plans to do business together with NTT utilizing text mining technology to provide speedy and accurate information search and analysis to the Japanese users.
[IN2] is a service based search platform newly introduce in 2008 first in the field of search industry. In [IN2] platform it is possible to load user demanded services freely based on a new concept of search 2.0.
[IN2] is a intellectual search engine that enables expansion into text mining and semantic technology to strengthen the information accessibility and convenience based on the differentiation factors on multilingual information process.
Tony Kyung-il Lee, the President and CEO of Saltlux clearly says, “Some of Korean Software producers have tried hard to penetrate into Japanese market without success because the needs from the Japanese market is quite different from that of Korean users. However, [IN2] has passed the quality inspection test for Japanese users needs from various Japanese enterprises. And this will help Saltlux to effectively penetrate into not only Japanese but also other Asian markets. Base on this occasion of branch office opening, Saltlux will proactively make strategic marketing activities through local technical support and secure the sales partners in Japan.”
The Japanese search engine market size is as big as 130 billion won which is four time bigger in comparision with Korean market that is 35 billion won. When Semantic search engine utilizing text mining and semantic technologies will be added to this market, the total target market will be far bigger than this scale. Tony clearly mentioned that Saltlux will produce a visible result from the differentiated marketing activities and technical superiority of search 2.0 brand, [IN2] in Japan for 2008.